Winter doesn’t have to crush your schedule or your cash flow.
This NEW workshop shows cleaners how to stay booked during winter using proven marketing strategies — without ads, big budgets, or panic discounting.
If winter slows you down every year, this gives you a clear plan for success.
Every year, the same thing happens:
❌ Phones slow down...sometimes SCARY slow
❌ Owners start cutting prices
❌ Cash flow becomes unpredictable
The problem isn’t winter. It's not having a winter-specific strategy.
Most cleaners either do nothing…or rely on ads that don’t perform well this time of year. This workshop shows you a better way.


What is this workshop all about?
✅ The exact winter playbook we’ve used for hundreds of cleaners
A proven approach real cleaning businesses use to stay booked and busy during the slowest months of the year.
✅ Text, letter, and postcard outreach that gets responses
How smart winter messaging brings past clients, warm leads, and prospects back into your schedule.
✅ The overlooked commercial cleaning opportunity
Why commercial jobs are often easier to land in winter — and how to approach them without chasing bids.
✅ Low-cost strategies to increase job size in winter
How to encourage multi-service bookings so you make MORE from every job — even during slow months.
What You Get When You Join?
Not just a video. It’s a practical winter marketing kit.
🎥 Training Video (Watch Instantly)
A focused training that:
🎯 Shows what works better than standard ads in winter
🎯 Walks you through each strategy clearly
🎯 Tells you exactly which templates to use and when
🧠 Two Live Zoom Sessions
Q&A + Implementation Support
These sessions are designed to help you actually use what you learn.
On the live calls, we’ll:
🎯 Answer your questions and troubleshoot problems
🎯 Walk through real implementation scenarios
🎯 Replays are included.
🎁 Fast-Action Bonuses for Plug-&-Play Templates/Scripts
Use these to generate winter jobs.
✅ Winter Text Message Templates & Best Practices
🎯 Proven winter text message scripts
🎯 Past-client and warm-lead templates
🎯 Quiet-lead follow-ups
🎯 Best practices for winter texting (timing, frequency, tone)
✅ Winter Multi-Service Letter (Example Included)
A winter-only letter for past clients and hot prospects designed to:
🎯 Promote booking more than one service
🎯 Increase job size in January and February
🎯 Includes a full example plus guidance on who to send it to and when
✅ Winter Multi-Service Postcard Template (Example Included)
A real, editable template you can customize with:
🎯 Your logo
🎯 Your company information
🎯 Messaging that promotes multiple services in one visit
✅ Commercial Cleaning Outreach Letter (Example Included)
A real example showing:
🎯 Who to contact
🎯 What to say
🎯 How to approach commercial prospects without chasing bids
✅ 30-Day Winter Action Plan
A simple checklist that shows:
🎯 What to do first
🎯 What to do next
🎯 How to get these strategies done over 30 days
This workshop is for cleaning business owners who:
🎯 Want to stay busy in winter without relying on ads
🎯 Have past clients but aren’t re-engaging them
🎯 Want practical strategies you can use immediately
If you want more control over your winter schedule, this was built for you.

John Braun has helped thousands of cleaning businesses grow over the past 16 years. With a B.A. in Advertising from the University of West Florida, he started a cleaning business that became one of the most well-known and highly priced companies in town. He successfully ran that company for 22 years.
John has been a featured speaker or writer on Cleanfax Magazine, R&R Magazine, Hydramaster, Encapalooza, Interlink, Truckmount Forums, Phenomenal Products, and The Experience Cleaning Convention. Plus, he has written two best-selling cleaning marketing books on Amazon. John uses the philosophy “Target Clients Profitably” to grow cleaning businesses like never before.
(Image to left: John speaking at The Experience Cleaning Convention in Vegas)



I know that before I get into anything… I’d like to know what I’m buying and that it’s backed by a solid money-back guarantee.
And I want you to be comfortable with this purchase.
And even though it’s only $47.00 – you worked for that money and it counts.
Like my grandpa used to say “Test drive the car before you drive it off the lot”…
So here’s what I’ve arranged:
Download the handouts, watch the videos, but more importantly apply what you learn in there. Heck.. try just the FIRST ONE...
And if you’re not blown away by the transformation...
Then just reply to the email we will send you your login information from and request a refund within 60 days.
We’ll refund you your $47.00.
How’s that for a money back guarantee? I’d say pretty good!
Same day. Edit a postcard, send a letter, visit a prime prospect, send the first text.
Yes. John Braun personally offers coaching and personal help to grow your cleaning business if needed.
Cleaning companies and any home service business that want to stay busy all winter.
No. Templates are simple to edit with basic computer know-how. Full templates are included.
Yes, you get a 60 day money back guarantee in case it's not for you. I even let you keep the book.
